Ralf is the founder and managing director of research2guidance a strategy consultancy and analyst company focusing on the digital health market. Ralf is the publisher of more than 50 digital health market insight reports. He has helped international Pharma, Health Insurance companies and Med Tech Companies to develop and implement their digital health strategy.
Big Data- Big Business in mHealth?
Mobile apps and their connected ecosystems and sensors became the biggest source of user generated health and fitness data over the last 10 years. Competition is increasing. There are more than 325,000 mHealth apps available doubling every two years. How do mHealth apps monetize and which role does big data mining and AI play? The presentation builds on the results of the mHealth Developer Economics Research Program. The largest study on the actual status and trends in digital health globally.